Ok, ok, you have me convinced. I do not want to go with the black hat strategies. But what would be considered black hat? How can I avoid it? Just hold on a second. I'm getting there. Didn't I tell you I was lazy. The rest of the article is focused on the things not to do. By the time I am done, you will know what not to do to your website to not get it banned. There are 2 ways of spamming. On-page and off-page. Sounds familiar? Same
factors to help you rank well are the same that can get you penalized or banned. Let's start with our own backyard. Your thinking...Yea, yea I know "As momma always told you." Yep. See your getting it!
Don't forget to use meta keywords and description in your page heading. For WordPress users, the Free Traffic Getting SEO plugin will do all the hard work for you.
Proper timing is key, so send these in the morning instead of the evening. Especially if your targets are highly competitive, you have to get there before your competition does.
You might be wondering, those things,
homepage are you working with your real businesses? I'm trying to figure out if it's the same process you're doing for your
internet marketing and SEO strategies.
Each page in your website needs its own tailored title, meta-description, and meta-keywords tag. These need to be focused on the keywords you are trying for. (These are the words or phrases you want to be found at when people are doing searches.) These shouldn't normally be the same on every page. They should be customized to the content that is on that page. You should also keep your visitors in mind as you write them.
SEO news Use the right keywords: You need to do a lot of keyword research and brainstorming before you arrive at the keywords that you use on your site. Always think from a customer's point of view. It does not make a lot of sense to use a lot of scientific and medical terms if they are not commonly used by ordinary people. Therefore you should think of what words your patients will key into a search engine and use those words predominantly.
You can do SEO in a number of ways. I have highlighted few SEO tips that can help you get loads of web traffic for your website. Reading these tips will help you avoid the most common mistakes that most of the others marketers have made.
Like I said there are much geekier aspects of on-page optimization which includes things like which type of site structures to use, frames, types of scripts etc. However, with the advancement of template driven and WYSIWYG* sites, many of these aspects are already pre-coded for optimization or ease of readability for those Search Engines out there doing their creeping and crawling thing...also known as indexing.